{"id":1610,"date":"2023-07-26T12:58:50","date_gmt":"2023-07-26T11:58:50","guid":{"rendered":"https:\/\/iuget.cm\/?page_id=1610"},"modified":"2023-07-26T13:07:25","modified_gmt":"2023-07-26T12:07:25","slug":"e-commerce-et-marketing-numerique","status":"publish","type":"page","link":"https:\/\/iuget.cm\/en\/formations\/bts-industriel\/e-commerce-et-marketing-numerique\/","title":{"rendered":"E-COMMERCE ET MARKETING NUM\u00c9RIQUE"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"1610\" class=\"elementor elementor-1610\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6efcb1f dsvy-col-stretched-none dsvy-bg-color-over-image elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6efcb1f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d458dd9 dsvy-bg-color-over-image\" data-id=\"d458dd9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-41f3904 dsvy-align-left elementor-widget elementor-widget-dsvy_heading\" data-id=\"41f3904\" data-element_type=\"widget\" data-widget_type=\"dsvy_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t<div class=\"dsvy-heading-subheading left-align\"><h2 class=\"dsvy-element-title\">\r\n\t\t\t\r\n\t\t\t\tSP\u00c9CIALIT\u00c9: E-COMMERCE ET MARKETING NUM\u00c9RIQUE\r\n\t\t\t\r\n\t\t\t<\/h2>\r\n\t\t<h4 class=\"dsvy-element-subtitle\">\r\n\t\t\t\r\n\t\t\t\tFili\u00e8re : GENIE INFORMATIQUE\r\n\t\t\t\r\n\t\t\t<\/h4>\r\n\t\t<div class=\"dsvy-heading-desc\">DOMAINE: TECHNOLOGIES DE L\u2019INFORMATION ET DE LA COMMUNICATION<\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bfa86d6 dsvy-col-stretched-none dsvy-bg-color-over-image elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bfa86d6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b9b0e98 dsvy-bg-color-over-image\" data-id=\"b9b0e98\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-45cb7231 elementor-section-full_width elementor-section-content-middle dsvy-col-stretched-none dsvy-bg-color-over-image elementor-section-height-default elementor-section-height-default\" data-id=\"45cb7231\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1751675e dsvy-bg-color-over-image\" data-id=\"1751675e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1c3faba elementor-widget elementor-widget-dsvy_timeline_element\" data-id=\"1c3faba\" data-element_type=\"widget\" data-widget_type=\"dsvy_timeline_element.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\r\n\t\t<div class=\"dsvy-timeline\">\r\n\r\n\t\t\t<div class=\"dsvy-ele-header-area\">\r\n\t\t\t\t\t<div class=\"dsvy-heading-subheading left-align\"><\/div>\t\t\t<\/div>\r\n\r\n\t\t\t\r\n\t\t\t\t\t<div class=\"dsvy-timeline-inner\">\r\n\t\t\t\t\t\t<div class=\"col-sm-12 dsvy-ourhistory dsvy-ourhistory-type2\">\r\n\t\t\t\t\t\t\t<div class=\"row dsvy-ourhistory-row\">\r\n\r\n\t\t\t\t\t\t\t\t<div class=\"col-md-2 dsvy-ourhistory-left\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"label\">01<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"col-md-10 col-sm-10 col-xs-10 dsvy-ourhistory-right\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"dsvy-timeline-image\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<span class=\"label\">01<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"content\">\r\n\t\t\t\t\t\t\t\t\t\t<h4>OBJECTIF DE LA FORMATION<\/h4>\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"simple-text\">\r\n\t\t\t\t\t\t\t\t\t\t\t<p>Cette sp\u00e9cialit\u00e9 a pour objectif de former des techniciens sup\u00e9rieurs capables d\u2019entrer\nen contact indirect avec la client\u00e8le. Ils m\u00e8neront des actions pour la capter, la fid\u00e9liser\net lui vendre les produits et\/ou les services r\u00e9pondant \u00e0 ses attentes. Ils seront donc \u00e0\nm\u00eame de d\u00e9finir une strat\u00e9gie en utilisant des comp\u00e9tences comme le webmarketing,\nle r\u00e9f\u00e9rencement, la r\u00e9daction web, la conception de sites internet ou encore les\nr\u00e9seaux sociaux.<\/p>\r\n\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div> \r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\r\n\t\t\t\t\t<div class=\"dsvy-timeline-inner\">\r\n\t\t\t\t\t\t<div class=\"col-sm-12 dsvy-ourhistory dsvy-ourhistory-type2\">\r\n\t\t\t\t\t\t\t<div class=\"row dsvy-ourhistory-row\">\r\n\r\n\t\t\t\t\t\t\t\t<div class=\"col-md-2 dsvy-ourhistory-left\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"label\">02<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"col-md-10 col-sm-10 col-xs-10 dsvy-ourhistory-right\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"dsvy-timeline-image\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<span class=\"label\">02<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"content\">\r\n\t\t\t\t\t\t\t\t\t\t<h4>COMP\u00c9TENCES RECHERCH\u00c9ES<\/h4>\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"simple-text\">\r\n\t\t\t\t\t\t\t\t\t\t\t<p><ul>\n        <li><strong> Comp\u00e9tences g\u00e9n\u00e9riques<\/strong>\n            <ul>\n<li>Travailler en autonomie, collaborer en \u00e9quipe ;<\/li>\n<li>Analyser, synth\u00e9tiser un document professionnel (fran\u00e7ais, anglais) ;<\/li>\n<li>Communiquer \u00e0 l\u2019oral, \u00e0 l\u2019\u00e9crit, en entreprise ou ext\u00e9rieur (fran\u00e7ais, anglais) ;<\/li>\n<li>Participer \u00e0 \/Mener une d\u00e9marche de gestion de projet ; <\/li>\n<li>Conna\u00eetre et exploiter les r\u00e9seaux professionnels et institutionnels des secteurs de l\u2019informatique.<\/li>\n            <\/ul>\n        <\/li>\n\n        <li><strong>Comp\u00e9tences sp\u00e9cifiques<\/strong>\n            <ul>\n                <li>Exploiter en permanence les informations commerciales disponibles pour suivre\net d\u00e9velopper l\u2019activit\u00e9 de l\u2019unit\u00e9 commerciale en ligne ;<\/li>\n                <li>Veiller \u00e0 adapter en permanence l\u2019offre e-commerciale en fonction de l\u2019\u00e9volution\ndu march\u00e9 ;<\/li>\n                <li>Assurer l\u2019\u00e9quilibre d\u2019exploitation et la gestion des ressources humaines de\nl\u2019unit\u00e9 e- commerciale ;<\/li>\n                <li>Mener des actions pour attirer, accueillir et fid\u00e9liser la client\u00e8le en lui vendant\nles produits et\/ou les services r\u00e9pondant \u00e0 ses attentes ;<\/li>\n<li>Elaborer une offre commerciale adapt\u00e9e \u00e0 la client\u00e8le.<\/li>\n               <\/ul>\n        <\/li>\n     <\/ul><\/p>\r\n\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div> \r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\r\n\t\t\t\t\t<div class=\"dsvy-timeline-inner\">\r\n\t\t\t\t\t\t<div class=\"col-sm-12 dsvy-ourhistory dsvy-ourhistory-type2\">\r\n\t\t\t\t\t\t\t<div class=\"row dsvy-ourhistory-row\">\r\n\r\n\t\t\t\t\t\t\t\t<div class=\"col-md-2 dsvy-ourhistory-left\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"label\">03<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"col-md-10 col-sm-10 col-xs-10 dsvy-ourhistory-right\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"dsvy-timeline-image\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<span class=\"label\">03<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"content\">\r\n\t\t\t\t\t\t\t\t\t\t<h4>D\u00c9BOUCH\u00c9S<\/h4>\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"simple-text\">\r\n\t\t\t\t\t\t\t\t\t\t\t<p><ul>\n                <li>Community manager ;<\/li>\n                <li>Webmarketeur ;<\/li>\n                <li>Charg\u00e9 de l\u2019e-commerce d\u2019une entreprise.<\/li>\n            <\/ul><\/p>\r\n\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div> \r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\r\n\t\t\t\t\t<div class=\"dsvy-timeline-inner\">\r\n\t\t\t\t\t\t<div class=\"col-sm-12 dsvy-ourhistory dsvy-ourhistory-type2\">\r\n\t\t\t\t\t\t\t<div class=\"row dsvy-ourhistory-row\">\r\n\r\n\t\t\t\t\t\t\t\t<div class=\"col-md-2 dsvy-ourhistory-left\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"label\">04<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"col-md-10 col-sm-10 col-xs-10 dsvy-ourhistory-right\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"dsvy-timeline-image\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<span class=\"label\">04<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"content\">\r\n\t\t\t\t\t\t\t\t\t\t<h4>DUR\u00c9E DE LA FORMATION<\/h4>\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"simple-text\">\r\n\t\t\t\t\t\t\t\t\t\t\t<p>Pour une dur\u00e9e de deux ans, un ensemble de cours th\u00e9oriques et pratiques est\nadministr\u00e9 aux \u00e9tudiants en vue de l\u2019obtention d\u2019un Brevet de Technicien\nSup\u00e9rieur (BTS) sanctionn\u00e9 par le MINESUP.<\/p>\r\n\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div> \r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\r\n\t\t\t\t\t<div class=\"dsvy-timeline-inner\">\r\n\t\t\t\t\t\t<div class=\"col-sm-12 dsvy-ourhistory dsvy-ourhistory-type2\">\r\n\t\t\t\t\t\t\t<div class=\"row dsvy-ourhistory-row\">\r\n\r\n\t\t\t\t\t\t\t\t<div class=\"col-md-2 dsvy-ourhistory-left\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"label\">05<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"col-md-10 col-sm-10 col-xs-10 dsvy-ourhistory-right\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"dsvy-timeline-image\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<span class=\"label\">05<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"content\">\r\n\t\t\t\t\t\t\t\t\t\t<h4>CONDITIONS D\u2019ADMISSION<\/h4>\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"simple-text\">\r\n\t\t\t\t\t\t\t\t\t\t\t<p>Inscription directe sur \u00e9tude de dossier : \n<ul>\n                <li>01 demande d\u2019admission adress\u00e9e au Directeur de SOUTH POLYTECH ;<\/li>\n                <li>01 fiche d\u2019inscription dument remplie (disponible au campus) ;<\/li>\n                <li>01 photocopie de l\u2019acte de naissance ;<\/li>\n                <li>01 photocopie du relev\u00e9 du BAC ;<\/li>\n                <li>Frais de couverture m\u00e9dical annuelle : 5000 F CFA ;<\/li>\n                <li>Frais d\u2019inscription : 35 000 FCFA ;<\/li>\n                <li>Frais d\u2019\u00e9tude de dossier : Gratuit.<\/li>\n            <\/ul><\/p>\r\n\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div> \r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\r\n\t\t\t\t\t<div class=\"dsvy-timeline-inner\">\r\n\t\t\t\t\t\t<div class=\"col-sm-12 dsvy-ourhistory dsvy-ourhistory-type2\">\r\n\t\t\t\t\t\t\t<div class=\"row dsvy-ourhistory-row\">\r\n\r\n\t\t\t\t\t\t\t\t<div class=\"col-md-2 dsvy-ourhistory-left\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"label\">06<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"col-md-10 col-sm-10 col-xs-10 dsvy-ourhistory-right\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"dsvy-timeline-image\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<span class=\"label\">06<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"content\">\r\n\t\t\t\t\t\t\t\t\t\t<h4>APPROCHES P\u00c9DAGOGIQUES<\/h4>\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"simple-text\">\r\n\t\t\t\t\t\t\t\t\t\t\t<p><ul>\n                <li>Cours magistraux ;<\/li>\n                <li>Des travaux pratiques et travaux personnels ;<\/li>\n                <li>Des stages d\u2019immersion dans les m\u00e9tiers accompagn\u00e9s par un corps\nenseignant et des cadres d\u2019entreprise.<\/li>\n            <\/ul><\/p>\r\n\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div> \r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\r\n\t\t\t\t\t<div class=\"dsvy-timeline-inner\">\r\n\t\t\t\t\t\t<div class=\"col-sm-12 dsvy-ourhistory dsvy-ourhistory-type2\">\r\n\t\t\t\t\t\t\t<div class=\"row dsvy-ourhistory-row\">\r\n\r\n\t\t\t\t\t\t\t\t<div class=\"col-md-2 dsvy-ourhistory-left\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"label\">07<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"col-md-10 col-sm-10 col-xs-10 dsvy-ourhistory-right\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"dsvy-timeline-image\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<span class=\"label\">07<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"content\">\r\n\t\t\t\t\t\t\t\t\t\t<h4>TECHNIQUES D\u2019\u00c9VALUATION<\/h4>\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"simple-text\">\r\n\t\t\t\t\t\t\t\t\t\t\t<p><ul>\n                <li>Un contr\u00f4le continu pour chaque cours magistral ;<\/li>\n                <li>Une session d\u2019examen (oral ou \u00e9crit) \u00e0 la fin de chaque semestre organis\u00e9 en\nfonction des mati\u00e8res inscrites au semestre ;<\/li>\n                <li>R\u00e9daction d\u2019un rapport de stage soutenu devant un jury en fin de cycle ;<\/li>\n<li>Examen National de BTS.<\/li>\n            <\/ul><\/p>\r\n\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div> \r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\r\n\t\t<\/div>\r\n\r\n\t    \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-990907b dsvy-col-stretched-none dsvy-bg-color-over-image elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"990907b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-57ec948 dsvy-bg-color-over-image\" data-id=\"57ec948\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a3e925d dsvy-btn-color-globalcolor dsvy-btn-style-flat dsvy-btn-shape-square elementor-widget elementor-widget-button\" data-id=\"a3e925d\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"https:\/\/iuget.cm\/en\/download\/1554\/\" class=\"elementor-button-link elementor-button elementor-size-xl\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t<span class=\"elementor-button-icon elementor-align-icon-left\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"mdi mdi-file-download\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"elementor-button-text\">T\u00e9l\u00e9charger la fiche d\u00e9taill\u00e9e<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-ff75ceb dsvy-bg-color-over-image\" data-id=\"ff75ceb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3ea86a5b dsvy-btn-color-globalcolor dsvy-btn-style-flat dsvy-btn-shape-square elementor-widget elementor-widget-button\" data-id=\"3ea86a5b\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"https:\/\/iuget.cm\/en\/preinscription-en-ligne\/\" class=\"elementor-button-link elementor-button elementor-size-xl\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t<span class=\"elementor-button-icon elementor-align-icon-left\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-user-graduate\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"elementor-button-text\">I wish to pre-register<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>SP\u00c9CIALIT\u00c9: E-COMMERCE ET MARKETING NUM\u00c9RIQUE Fili\u00e8re : GENIE INFORMATIQUE DOMAINE: TECHNOLOGIES DE L\u2019INFORMATION ET DE LA COMMUNICATION 01 01 OBJECTIF DE LA FORMATION Cette sp\u00e9cialit\u00e9 a pour objectif de former des techniciens sup\u00e9rieurs capables d\u2019entrer en contact indirect avec la client\u00e8le. Ils m\u00e8neront des actions pour la capter, la fid\u00e9liser et lui vendre les produits et\/ou les services r\u00e9pondant \u00e0 ses attentes. Ils seront donc \u00e0 m\u00eame de d\u00e9finir une[&hellip;]<\/p>","protected":false},"author":1,"featured_media":0,"parent":1546,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-1610","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>E-COMMERCE ET MARKETING NUM\u00c9RIQUE - IUGET<\/title>\n<meta name=\"description\" content=\"Cette sp\u00e9cialit\u00e9 a pour objectif de former des techniciens sup\u00e9rieurs capables d\u2019entreren contact indirect avec la client\u00e8le. 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